VANATURAL® Bentonite Clay

view specifications  view MSDS    request a sample    VANATURAL
This rapidly hydrating, water-washed bentonite clay is a pure and natural suspension stabilizer, emulsion optimizer and rheology modifier for all topical products.

VANATURAL Bentonite is particularly suited for creams, lotions, suspensions and other personal care products marketed as organic or natural.

VANATURAL
  • Stabilizes emulsions against separation, particularly at elevated temperatures.
  • Stabilizes suspensions against particle settling and hard packing.
  • Provides thickening and the absorptive properties in masks and poultices.
  • Provides a silky, tack-free feel in topical preparations.
  • Is synergistic with common thickeners such as xanthan gum and CMC.
  • Reduces the slippery or sticky feel of water soluble gums and polymers.
  • Is compatible with most anionic and nonionic ingredients used in personal care formulations.
The INCI (International Nomenclature for Cosmetic Ingredients) name for VANATURAL is Bentonite. Bentonite, of course, has an established history in personal care products; VANATURAL provides the benefits of purified bentonite clay.

VANATURAL bentonite is in full compliance with the rules established by the USDA National Organic Program (NOP). The NOP provides regulations and guidance for raw materials used in products claimed as organic or to contain organic ingredients (7 CFR 205.600 though 205.607). Bentonite is listed as an allowed component in such products. VANATURAL bentonite is therefore recommended for use in organic personal care products.

Vanderbilt has prepared a brochure providing information on VANATURAL as well as formulas containing VANATURAL. Please click on the links below.

VANATURAL Bentonite Clay Brochure

  • Conditioning Skin Cream with Jojoba Oil No. 571
  • Nature’s Defense Cream No. 572
  • Skin Renew Cream No. 573
  • Rejuvenating Lotion No. 574
  • Skin Softening Cream No. 575
  • Foot Scrub with Natural Exfoliant No. 576
  • Liquid Powder Foundation No. 577
  • Cracked Skin Lotion No. 586
  • Beauty Fluid with Collagen No. 587
  • Moisturizing Skin Cream No. 588
  • All Natural Lotion No. 589
  • Organic Skin Lotion No. 594
  • Soothing Organic Skin Lotion with Calendula Extract No. 595


  • VANATURAL is OMRI listed.  


    Vanderbilt’s products, Magnesium Aluminum Silicate and VANATURAL Bentonite Clay are now listed by the Organics Materials Review Institute (OMRI) and both raw materials are authorized by ECOCERT Greenlife, complying with the standards for ecological and organic cosmetics. To view the listing documents from OMRI, click here and ECOCERT Greenlife, click here.


    Over the last several years, the personal care product industry has developed a growing interest in offering products labeled "Organic" or "Containing Organic Ingredients". To address this interest, R.T. Vanderbilt Company, Inc. has developed two products for use as rheological modifiers and as formula stabilizers in such labeled products. In the tradition of the VEEGUM® line of functional clay products, VEEGUM Pure and VANATURAL clays provide the quality and consistency customers have long expected, yet are positioned to comply with requirements for raw materials being used in personal care products labeled as "Organic" or "Containing Organic Ingredients".

    As part of its interest in "Organic" business, R.T. Vanderbilt Company, Inc. has sought affiliation with groups having similar interests. One of these is the Organic Trade Association (OTA), of which Vanderbilt is a member. The OTA is "...a membership-based business association that focuses on the organic business community in North America. OTA's mission is to promote and protect the growth of organic trade to benefit the environment, farmers, the public and the economy". Click to view the OTA web site.

    R.T. Vanderbilt Company, Inc. does not claim OTA endorsement of its products.




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       R.T. Vanderbilt Holding Company, Inc.
     30 Winfield Street
     Norwalk, CT   06856
     800.562.2476
     For further information please fill out the request form: Personal Care and Pharmaceuticals Information Request
     fax:203.855.1220